Being a best-kept secret in an industry can be deadly for a company, but it’s worked out OK for Neil Farr and his Leicester, England company Working Solutions, which trades under the brand Acquire Digital.
For 20 years, the company has been developing a meaty, diverse software platform that will do all the core aspects of digital signage, but also allows for a lot of customization.
Managing Director Neil Farr admits he and his team have not been all that good at getting the name out there in the ecosystem, but it hasn’t hurt them much. Acquire has several high profile clients and jobs – like an amazing three-dimensional pylon on the Vegas strip – and a lot of business just comes in based on references from happy clients and partners.
We caught up recently via Skype, and Farr walked me through the history of the company, what’s different about what they do and offer, and what’s coming with technology that keeps him excited about the business.