Martin Romanowski is the CEO of the Swedish CMS software firm Smartsign, which has been providing a digital signage solution all the way back into the late 1990s. His company is best known in Europe, and it has offices in eight countries and users in more than 30.
Romanowski and I chatted at ISE in Amsterdam, where his crew had a large booth. One of his big messages was about Smartsign’s ease of use. He agreed easy is an over-used pitch in this business, but when his guys talk about it, he says they really mean it.
Romanowski gets into how the company is seeing great year on year growth, and why the heck there are so many digital signage software companies based in Sweden and Norway.