Projects: The Avenues Mall In Kuwait Adds Multitouch Wayfinding

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The Avenues mall in Kuwait is one of the largest shopping centres in the MENA region, with a new addition bringing the leasable area past 370,000 square metres. There are more than 400 stores, including a long list of premium retail brands.

To help shoppers find their way around the concourses, the mall worked with integrator 2point0 Concepts and fabricator DeLite Engineering on a set of custom, branded floor kiosks with multitouch screens. There are are seven 70-units and a pair of 42s. 

Shoppers navigate using a wayfinder CMS called iSignage.

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Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than a decade. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Toronto.
Dave Haynes

@sixteennine

11+ year-old blog (and now podcast) about digital signage and related tech, written by industry consultant, analyst and bullshit filter Dave Haynes.
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Dave Haynes