DSE 2016 Booth Field Guide: Seemetrix

Seemetrix pic 3

Seemetrix Booth FT10 in the Innovator Zone

Here’s what Irina Magdenko, product manager at 3divi, has to say about the Russian company’s first appearance at DSE, showing its product Seemetrix.

Why do people going to DSE need to put your company on their Must See list of booths? 

Seemetrix is a web-based analytics service that provides digital signage content distributors and retailers with insight into advertising consumption and consumer behavior. By collecting anonymous audience data (gender, age group and attention time) from digital signage, advertising effectiveness can be easily analyzed using descriptive diagrams and graphs from the statistics dashboard in a personal account. 

We are glad to present ultimate plug-and-play audience metric solution with pre-installed Seemetrix software and FREE five month access to Seemetrix analytics admin panel. We carefully chose the best hardware and pre-configured it to start analyzing an audience on any screen or shelfspace within minutes. 

Come to our booth FT10 in the Innovator Zone and have a look at Seemetrix in action.

What’s your big marketing message to attendees, and what’s it all about?
Measure your audience and grow your business faster. There are so many ways to advertise a product offline, but the advertisers didn’t receive the feedback whether their ads were seen by the people. Advertisers using Seemetrix will gain the information about their audience and will be able to analyze customer behavior and improve the customer experience. 

What’s the ideal profile of attendees walking into your booth? 

Everyone who is interested in measuring their audience – digital signage integrators, retailers and CMS companies who are interested in adding the analytics solution to their system. 

How many years have you been doing DSE and how has it changed (if you think it has changed?) over the years? 

It is our first time at DSE and we are really excited to present Seemetrix there. 

When you get a chance to get away from your booth, what will you be looking for and researching?
It will be interesting to see new trends in digital signage market and find new partners among exhibitors.

What’s your favourite part of the week? 

The most favourite part of the week is, undoubtedly, exhibition – we are eager to present Seemetrix and to find new clients and partners, and we look forward to negotiating with our potential clients with whom we have already arranged meetings.

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than a decade. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Toronto.
Dave Haynes

@sixteennine

Decade-old blog about digital signage and related tech, written by industry consultant and shit-disturber Dave Haynes.
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