DSE 2016 Booth Field Guide: AccuWeather

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AccuWeather, Booth 1840

Why do people going to DSE need to put your company on their Must See list of booths?

AccuWeather delivers a range of digital signage solutions – ones that drive brand awareness, audience growth, and create new revenue streams. We offer reliable delivery of fully-licensed content customized to one’s location that includes topics such as weather, news, health, traffic and video content.

We support a wide array of formats including Flash, HTML, API, and RSS feeds. Also, because weather affects everyone, AccuWeather provides the ideal platform for breaking through the noise and drawing real attention to advertising messages. AccuWeather can also allow you to create robust, flexible, interactive signage that delivers on-the-spot results with the proprietary StoryTeller Interactive Touchscreen Solution and application suite.

What’s your big marketing message to attendees, and what’s it all about?

Today’s competitive digital signage market demands innovative solutions and content that attracts viewers, generates interest and compels action. That’s why AccuWeathe delivers a range of digital signage solutions – solutions that drive traffic and generate revenue – to allow you to create a digital signage network with maximum impact.

What’s the ideal profile of attendees walking into your booth?

The ideal attendee is someone who wants to create new revenue streams with flexible, customizable content to feature their own network of advertising partners. Or utilize a network of top-tier advertising partner’s available on-demand through AccuWeather’s Digital Signage revenue-sharing program 

How many years have you been doing DSE and how has it changed (if you think it has changed?) over the years?

AccuWeather has been exhibiting at DSE for over eight years. We look forward to this expo every year. Having watched it grow over the last several years has been amazing, and we are excited to be a part of it.   Its’ a great opportunity to show the digital signage community that AccuWeather is a global leader in the digital media, with amazing content including our weather.

When you get a chance to get away from your booth, what will you be looking for and researching?

We like to see what other companies are creating and look to identify industry trends. Stop by Booth #1840 to see how AccuWeather can deliver a range of digital signage solutions for your needs.

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than a decade. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Toronto.
Dave Haynes

@sixteennine

Decade-old blog about digital signage and related tech, written by industry consultant and shit-disturber Dave Haynes.
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Dave Haynes