Webinar: How To Make Money From Creative Without Doing Much

Spotomate Logo-150There are several levels of creative in digital signage, with high-quality original work at the pointy top of the pyramid, and pure commodity¬†–¬†“On Sale Now” stuff – at the broad bottom.

In the middle is a vast range of material that needs to get done in the SMB market, and there’s a surprising lack of of options for doing so. Software cos, solutions providers and integrators COULD do it, but that’s not typically a business they want to built and support. However, they’d pretty happily re-sell creative if it wasn’t any harder than selling a display mount.

That’s the idea behind a free webinar I am running next week, with Toronto solutions provider L Squared. The June 30th webinar, from 1-2 Eastern, will walk through how companies that don’t do creative can either do it using the DIY video generation tool Spotomate, or have a team working with Spotomate do all the heavy lifting and produce creative people like integrators can resell and put healthy margins on.

My walk around InfoComm last week – 950 exhibitors in pro AV and NOT ONE that did creative as their primary focus – convinced me there’s a market for reselling creatuve services.

To register: https://attendee.gotowebinar.com/register/2733333497335631617

This is the sort of thing Spotomate can generate in a matter of minutes …



Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than a decade. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Toronto.
Dave Haynes


11+ year-old blog (and now podcast) about digital signage and related tech, written by industry consultant, analyst and bullshit filter Dave Haynes.
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