VIA, Capital Networks Launch SMB Digital Signage Bundle

March 11, 2015 by Dave Haynes

VIA Technologies, Inc and Capital Networks have been working together for a couple of years now, based around using VIA’s very nice, commercial-grade (read: not dodgy consumer crap) Android media players.

Now they’ve deepened the ties with the launch of the VIA ALTA Portal digital signage system for small business owners. The bundled set-up combines the VIA ALTA DS system with Capital Networks’ Audience software and a one-year subscription to  Capital’s cloud-based Portal.

Says the news release this morning:

System installation is a snap, requiring just a power outlet, Internet connection, and external display with Full HD resolutions of up to 1080P. Content creation and management is also a breeze using the Capital Networks Audience software and Portal service. Business owners can access it using their PC or notebook, and instantly publish the latest updates to the VIA ALTA DS signage system over the cloud without the need to upload them manually using a USB stick.

“For too long digital signage has been out of reach for small business owners because of its high cost and complexity,” commented Richard Brown, VP of Global Marketing, VIA Technologies, Inc. “The VIA ALTA Portal provides an ultra-reliable, easy-to-use solution designed to meet their specific signage requirements.”

“With its ability to deliver dynamic time and location specific information, digital signage is becoming an essential tool for engaging with consumers in any shopping and dining location,” commented Jim Vair, Vice President Business Development, Capital Networks Ltd. “With the VIA ALTA Portal, small business owners can create and display rich and powerful content that instantly commands their customers’ attention using our award-winning Audience software and portal.”

The set-up can be ordered online at http://www.viaembeddedstore.com/systems/arm-systems/alta-portal.html for customers in the US and Canada at a special introductory price of $799 plus shipping.

I’ve done some work recently with VIA, and have been impressed with the hardware, as well as how things set up with the company. They have a large US office with full support on this side of the Pacific (Silicon Valley), and the company has been around for many years. Smartphone maker HTC is effectively a VIA spin-off, and the chairwoman of VIA also heads HTC.

Both VIA and Capital have booths this week at DSE.