DSE 2015 Booth Field Guide: NoviSign


Gil Matzliah, CEO, Novisign

DSE Booth: FT16

Why do people going to DSE need to put your company on their Must See list of booths?

NoviSign brings a fresh angle to the traditional Digital Signage world. NoviSign realizes that the Digital Sign on the wall is not relevant anymore, unless the audience can actually interact with it. The perfect interaction is by using what everyone carries in his pocket – the smartphone. With this unique approach, NoviSign allows their users to set up and broadcast and interactive games, polls, quiz and hand out a coupon back to the user’s cell.   

People are welcome to visit our booth to:

  • Play games on big screens using their personal mobile phone as the game controller
  • Use their phones to vote in poll on a big screen and get small surprise
  • Watch live on big screen all the social talk over #DSE2015 live

Watch 51 sec clip on one of the games we will run at the show: 

What’s your big marketing message to attendees, and what’s it all about?

The message is short and clear – our Digital Signage is dynamic, live, social, interactive and fits any screen.

What’s the ideal profile of attendees walking into your booth? 

Anyone which is looking for cloud-based, white label digital signage software.

Systems Integrators that already implement Digital Signage solutions, and System Integrators that are looking to enter this growing business of live, social, dynamic, interactive signage.

As a NoviSign partner, the integrator’s can offer the signage software using their own branding powered by NoviSign technology

How many years have you been doing DSE and how has it changed (if you think it has changed?) over the years?

We are a young start-up — this would be our second time, we had great time last year, and we really felt the exposure gave a serious boost to our business. Last year, we presented our online studio and Android player app. This year, we’ve extended the offering with mobile interactive games and social media live feeds.

Any advice for first-time attendees?

Look around, learn from the big ones, act like a small one…

DSE Vendors: You can also tell 16:9 readers what you’re up to at DSE. Details here …

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than a decade. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Toronto.
Dave Haynes


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